No announcement yet.

How to market your film on facebook


  • How to market your film on facebook

    How to market your film on FacebookWondering how to market your film on Facebook with Facebook Ads? Well get in line, So am I!
    Hello everyone, my name is Frank I am a very good small business related stuff, I am not the best writer, nor filmmaker, yet! I am taking my business skills and I will try and attempt to jump into the industry using everything I have, why? Because its just time for something new in my life. I own a Chevron and I am tired of it. Chevron? Yea, you might think I am crazy wealthy, but the honest truth is there is times where we barely break even. So here I am getting into film and

    I am the type of guy to just try something other wise I wont learn it. So I decided to go right into the marketing on social networks. Not the spamming, but the actual marking of sponsored stories through these companies, something I call "White Hat" marketing, opposite of "Black Hat" marketing.

    Related: Building An Audience Webseries

    So I will have a few graphs below of what I had experienced with only a few dollar budget. The budget doesn't really matter as I can see the costs of what it would be just by doing some simple math.

    So, I created a Facebook Campaign as you see them offer you all the time. I created the following:

    1 - I added the image to the AD

    2 - I created the Headline and Text area

    3 - I selected Sponsored Stories & and the option to have "People liking your Page"

    4 - Country - USA

    5 - Age - 13 to (no max)

    6 - I got down to the "Interest" section, and here I selected as many interests I felt would be interested in "Film" and "Movies"

    So now I am down on the BUDGET area - Uhhhh so scary

    I put my budget all the way down to $3 a day (again for testing)

    Then I clicked "Place" order

    I get an email that states my Facebook ads are pending approval. Shortly after I receive the email I have been waiting for. Your Facebook ads have been approved! Ok so believe it or not when you actually have a life and a family they it is very easy to forget about your campaign going on, I did. So two days later.... I know I know, I was busy guys! Luckily I set the max budget to a modest $3 per day. I first go to my facebook page I was promoting and it is a film, with a nice poster and all good looking just like the rest of the top dogs. Anyway, I look and I have 3 more likes, I thought cool this must have cost me like a dollar or something, I go and load the ad manager on facebook and It was $13 - $13!!!! for 3 likes!! WHat? - But I guess Facebook doesn't look at it like that, after some research you also pay for something called impressions even though I don't remember signing up for impressions, I know I signed up for clicks. Anywho, check out some the stats below

    How to market your film on facebook

    So like I said, I too am wanting to know if there is a way to master this, or if this really is just something for companies with large budgets to build their audience. I just don't see people with small to mid size budgets getting a result from this. Which is a shame because they market this to the average Joe all over Facebook.

    Anyone have some tips and pointers for me, please PLEASE leave me a comment below!

    Frank The Tank!

    Related Articles:

    Frequently Asked Questions: The New Filmmaker
    Making Money With Youtube Part 2
    Tips - Landing An Acting Gig

    • whokilledjohnny
      whokilledjohnny commented
      Editing a comment
      I tried it out once to advertise my book and put a spending limit down. I think it was about $100 to check it out if it works. I am not sure if it helped to promote the book but after the $100 were spend over a certain time I stopped doing it. I think I decided to spend 15cent per click and $5 a day. So once it reached $5 a day the add wont show up again till the next day. I also did target audiences to limit the reach. I thought about trying it out again with my film but really not sure as you say Frank that it might be only interesting for big companys. Thanks for sharing your experience. Yangzom

    • Kevin
      Kevin commented
      Editing a comment
      Thank you for this.

    • Zen 786
      Zen 786 commented
      Editing a comment
      Interesting and Informative.
    Posting comments is disabled.



Latest Articles


  • Services of Video Production to Boost the Businesses
    by thevisualhouse
    We are living in a technology based modern world and the use of video is one of the biggest changes that affect mass communication in today’s times. It has been estimated that more than 80% of the entire Internet traffic will be based on videos by the year 2020. As observed, there are an increasing number of customers that are engaging in products seen in videos. Viewers are more than ever attracted to a video which narrates a fascinating story and includes a long lasting series of imagery. Videos...
    02-22-2019, 05:21 AM
  • Explore The Multiple Benefits Of Corporate Films For Your Brand
    by skittlesproductions
    Companies and organizations across industries have finally realized the importance of corporate films. This is why they are not only leaning towards the idea but also heavily investing in corporate film production to get their message across to a wider customer base and tap in other benefits associated with it. A corporate film is anything that is made in the interest of the organization for non-commercial purposes. Whether you want to attract more customers to your business or create a beaming...
    02-13-2019, 09:36 PM
  • Recruiting video: Employee search in the digital age
    by tarunbuzzoka
    This is how recruiting works today! Markets have always been meeting places. If you have something to offer, you will meet with someone who needs something - and in the best case, everyone will do a good business. This also applies to the labor market. In the meantime, the change from the demand to the provider market is taking place in ever larger steps. While previously skilled workers were looking for a job, many employees are now looking for recruiting video for new employees, and they are also...
    10-25-2018, 12:46 AM
  • How to become a Corporate Film Makers in Delhi
    by skittlesproductions
    Do You Know How to become a Corporate Film Maker?

    A Corporate Film Maker is a person who makes introductory, promotional and recruiting videos or films for corporate world and government agencies. The task of corporate film makers is a very challenging one because in mere 2-10 mins videos, the story and the promotional message for the customer has to be compressed and included in a very lucid way.

    How to become a Corporate Film Maker? Corporate Film Making is a mixtur...
    10-08-2018, 09:02 PM
  • People of Her Own
    by AnnYan
    20-page drama-thriller script seeking interested producer for collaboration. See trailer in link

    08-26-2018, 05:56 PM
  • Short Films are Making Their Way in the Mainstream Space
    by skittlesproductions
    Gone are days when the television industry saw the ‘big as the new conqueror’. Well, today, it wouldn’t be wrong to say that ‘short has actually become the new long’. Thanks to the cut e-age cinema that has redefined its length and made small things count. Now, movies too are all set to make that shift considering short film makers in Delhi are minting more money in the mainstream segment.
    The impact short films are creating is such that few years down the line, you’ll find yourself watch...
    08-20-2018, 04:38 AM